Animated titles- experimenting with titles

Titles within trailers would have to suit the film's genre as they should not affect the continuity of the trailer. This explains why we experimented with different titles and transitions on how it is shown on screen, so we can avoid disrupting the atmosphere we create during the theatrical trailer. 

Title One -  We created all the titles on IMovie as we felt it had the right effects and tools to create a title we would be satisfied with. Our first idea is to incorporate the settings and location of the movie with the titles so the theme is consistent, by cropping one of photographs we took when creating the shoot for our poster, it left us with a sinister background that was good to experiment and work with. We then changed the this image to black and white by double clicking on the shot and adjusting the saturation to -100%. We then added our title on top with our chosen font; the title stands out well against the white cracks between the trees but is still camouflaged against the trees. To make the entire word stand out we decided to make the background image blurred. We then added the sound effects of the gas mask and the sound of a broken TV. The end transition we used is fading to black as it leaves an effect on the audience but also finishes the trailer in a conclusive way.

Title Two - This second edit was more complicated to achieve as we decided to incorporate one of our favourite shots of the less dominant antagonists. The reason we didn’t use our main antagonist (gasmask) is so we could hide his/her identity to create enigmas on who they are, allowing the audience to question the characters and plot. The natural lighting takes away the tension from the shot as it is idyllic; however we have edited it to invert the colours to increase fear. We only used this effect for seconds at a time to create a flashing effect; this also allows the title to stand out as we didn’t show the text in the whole clip. We decided to create the flashes increase the tension as it links into pathetic fallacy as it connotes the shock of a lightning strike. We used the same sound effects for each title ending as it relates to our theme of the gas mask and hints the main antagonist without actually showing him/her on screen.

Title Three - Edit three is effective because of the simplistic visuals which makes the sounds more noticeable, creating a more lasting effect on the audience. Again we used the same sounds as the other two titles because we feel they link best with our theme. To create this title we first made the background black with no image which connotes mystery and the unknown. We then decided to make the font white as it stands out against the black and also connotes the slight innocence we see in the trailer of the protagonists. The transition of the text links to one of the sounds (the static TV) as they both show the bad communication between where the movie is located and the "outside world" because it is known that there is never any good connection when you're located in a forest especially in a horror movie. The text also zooms forward towards the audience slowly, this is to create suspense even when the trailer is over.